U.S.: Market for Flaked or Rolled Cereals 2025

Market Size for Flaked or Rolled Cereals in the U.S.

The U.S. flaked or rolled cereal market expanded slightly to $X in 2022, growing by 2.3% against the previous year. Over the period under review, consumption recorded a remarkable increase. Flaked or rolled cereal consumption peaked in 2022 and is expected to retain growth in the near future.

Production of Flaked or Rolled Cereals in the U.S.

In value terms, flaked or rolled cereal production rose modestly to $X in 2022. Overall, production saw a buoyant increase. The pace of growth appeared the most rapid in 2013 with an increase of 45% against the previous year. Flaked or rolled cereal production peaked at $X in 2020; however, from 2021 to 2022, production stood at a somewhat lower figure.

Exports of Flaked or Rolled Cereals

Exports from the U.S.

In 2022, exports of flaked or rolled cereals from the United States soared to X tons, rising by 21% on 2021 figures. In general, exports continue to indicate a relatively flat trend pattern. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

In value terms, flaked or rolled cereal exports surged to $X in 2022. Overall, total exports indicated a moderate expansion from 2012 to 2022: its value increased at an average annual rate of +3.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +92.5% against 2015 indices. As a result, the exports reached the peak and are likely to continue growth in the immediate term.

Exports by Country

Mexico (X tons) was the main destination for flaked or rolled cereal exports from the United States, accounting for a 66% share of total exports. Moreover, flaked or rolled cereal exports to Mexico exceeded the volume sent to the second major destination, Canada (X tons), threefold. The third position in this ranking was held by South Korea (X tons), with a 1.9% share.

From 2012 to 2022, the average annual growth rate of volume to Mexico was relatively modest. Exports to the other major destinations recorded the following average annual rates of exports growth: Canada (+1.9% per year) and South Korea (+19.5% per year).

In value terms, Mexico ($X) remains the key foreign market for flaked or rolled cereals exports from the United States, comprising 57% of total exports. The second position in the ranking was held by Canada ($X), with a 26% share of total exports. It was followed by Japan, with a 3.3% share.

From 2012 to 2022, the average annual rate of growth in terms of value to Mexico totaled +2.7%. Exports to the other major destinations recorded the following average annual rates of exports growth: Canada (+4.5% per year) and Japan (+17.9% per year).

Export Prices by Country

The average flaked or rolled cereal export price stood at $X per ton in 2022, increasing by 10% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.5%. The growth pace was the most rapid in 2013 when the average export price increased by 19% against the previous year. Over the period under review, the average export prices hit record highs in 2022 and is likely to see steady growth in years to come.

There were significant differences in the average prices for the major overseas markets. In 2022, amid the top suppliers, the country with the highest price was Japan ($X per ton), while the average price for exports to Mexico ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Canada (+2.5%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Flaked or Rolled Cereals

Imports into the U.S.

In 2022, the amount of flaked or rolled cereals imported into the United States reached X tons, growing by 6.2% on 2021. In general, imports recorded prominent growth. The most prominent rate of growth was recorded in 2018 when imports increased by 171%. Over the period under review, imports reached the maximum in 2022 and are likely to continue growth in the immediate term.

In value terms, flaked or rolled cereal imports skyrocketed to $X in 2022. Overall, imports posted prominent growth. The pace of growth was the most pronounced in 2018 when imports increased by 99.9%. Over the period under review, imports attained the peak figure in 2022 and are likely to see gradual growth in the immediate term.

Imports by Country

In 2022, Canada (X tons) constituted the largest flaked or rolled cereal supplier to the United States, with a 68% share of total imports. Moreover, flaked or rolled cereal imports from Canada exceeded the figures recorded by the second-largest supplier, Turkey (X tons), threefold.

From 2012 to 2022, the average annual rate of growth in terms of volume from Canada stood at +10.1%.

In value terms, Canada ($X) constituted the largest supplier of flaked or rolled cereals to the United States, comprising 80% of total imports. The second position in the ranking was held by Turkey ($X), with a 13% share of total imports.

From 2012 to 2022, the average annual rate of growth in terms of value from Canada amounted to +14.5%.

Import Prices by Country

In 2022, the average flaked or rolled cereal import price amounted to $X per ton, surging by 50% against the previous year. Over the last decade, it increased at an average annual rate of +1.9%. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Canada ($X per ton), while the price for Turkey totaled $X per ton.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Canada (+4.0%).

Source: IndexBox Platform

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