U.S.: Hair Curler Market 2025

Hair Curler Market Size in the U.S.

The U.S. hair curler market reduced to $X in 2022, shrinking by -8.5% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption, however, continues to indicate a relatively flat trend pattern. As a result, consumption reached the peak level of $X, and then contracted in the following year.

Hair Curler Exports

Exports from the U.S.

In 2022, shipments abroad of hair curlers and curling tongs increased by 11% to X units, rising for the second consecutive year after two years of decline. Over the period under review, exports, however, recorded a abrupt decline. The most prominent rate of growth was recorded in 2021 when exports increased by 35% against the previous year. Over the period under review, the exports attained the peak figure at X units in 2013; however, from 2014 to 2022, the exports remained at a lower figure.

In value terms, hair curler exports expanded significantly to $X in 2022. Overall, total exports indicated a moderate increase from 2012 to 2022: its value increased at an average annual rate of +4.7% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +71.2% against 2020 indices. The pace of growth appeared the most rapid in 2021 with an increase of 59% against the previous year. The exports peaked in 2022 and are expected to retain growth in the near future.

Exports by Country

Canada (X units) was the main destination for hair curler exports from the United States, accounting for a 53% share of total exports. Moreover, hair curler exports to Canada exceeded the volume sent to the second major destination, Mexico (X units), twofold. China (X units) ranked third in terms of total exports with a 9.7% share.

From 2012 to 2022, the average annual growth rate of volume to Canada totaled -9.0%. Exports to the other major destinations recorded the following average annual rates of exports growth: Mexico (-3.7% per year) and China (+66.4% per year).

In value terms, the largest markets for hair curler exported from the United States were Canada ($X), Mexico ($X) and China ($X), with a combined 83% share of total exports.

In terms of the main countries of destination, China, with a CAGR of +65.9%, saw the highest rates of growth with regard to the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average hair curler export price amounted to $X per unit, with a decrease of -2.8% against the previous year. Over the period under review, the export price, however, posted buoyant growth. The pace of growth was the most pronounced in 2019 an increase of 75% against the previous year. The export price peaked at $X per unit in 2021, and then declined modestly in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Mexico ($X per unit), while the average price for exports to China ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Mexico (+18.4%), while the prices for the other major destinations experienced more modest paces of growth.

Hair Curler Imports

Imports into the U.S.

Hair curler imports into the United States contracted remarkably to X units in 2022, dropping by -15.7% against the previous year. In general, imports recorded a pronounced shrinkage. The most prominent rate of growth was recorded in 2015 when imports increased by 94%. Imports peaked at X units in 2012; however, from 2013 to 2022, imports failed to regain momentum.

In value terms, hair curler imports reduced slightly to $X in 2022. Overall, total imports indicated a notable expansion from 2012 to 2022: its value increased at an average annual rate of +3.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +79.2% against 2017 indices. The most prominent rate of growth was recorded in 2021 when imports increased by 57%. As a result, imports reached the peak of $X, and then declined in the following year.

Imports by Country

In 2022, China (X units) was the main supplier of hair curler to the United States, with a 94% share of total imports. It was followed by Cambodia (X units), with a 2.4% share of total imports. The third position in this ranking was taken by the Philippines (X units), with a 2.1% share.

From 2012 to 2022, the average annual growth rate of volume from China totaled -3.0%. The remaining supplying countries recorded the following average annual rates of imports growth: Cambodia (+386.6% per year) and the Philippines (+28.5% per year).

In value terms, China ($X) constituted the largest supplier of hair curlers and curling tongs to the United States, comprising 72% of total imports. The second position in the ranking was taken by the Philippines ($X), with a 20% share of total imports. It was followed by South Korea, with a 1.6% share.

From 2012 to 2022, the average annual rate of growth in terms of value from China was relatively modest. The remaining supplying countries recorded the following average annual rates of imports growth: the Philippines (+19.1% per year) and South Korea (-6.4% per year).

Import Prices by Country

The average hair curler import price stood at $X per unit in 2022, growing by 16% against the previous year. Over the period under review, import price indicated buoyant growth from 2012 to 2022: its price increased at an average annual rate of +6.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair curler import price increased by +60.7% against 2015 indices. The most prominent rate of growth was recorded in 2014 an increase of 74%. As a result, import price reached the peak level of $X per unit. From 2015 to 2022, the average import prices remained at a lower figure.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was the Philippines ($X per unit), while the price for Cambodia ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by South Korea (+19.8%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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