Ukraine: Market for Beauty, Make-Up And Skin Care Preparations 2024

Market Size for Beauty, Make-Up And Skin Care Preparations in Ukraine

The Ukrainian market for beauty, make-up and skin care preparations contracted sharply to $X in 2022, declining by -37.4% against the previous year. Over the period under review, consumption recorded a slight curtailment. As a result, consumption attained the peak level of $X, and then declined remarkably in the following year.

Production of Beauty, Make-Up And Skin Care Preparations in Ukraine

In value terms, production of beauty, make-up and skin care preparations contracted significantly to $X in 2022 estimated in export price. Overall, production faced a drastic downturn. The growth pace was the most rapid in 2018 with an increase of 23% against the previous year. Production of peaked at $X in 2019; however, from 2020 to 2022, production remained at a lower figure.

Exports of Beauty, Make-Up And Skin Care Preparations

Exports from Ukraine

After two years of growth, overseas shipments of beauty, make-up and skin care preparations decreased by -50.3% to X tons in 2022. In general, exports saw a abrupt curtailment. The pace of growth appeared the most rapid in 2017 when exports increased by 37% against the previous year. Over the period under review, the exports of attained the peak figure at X tons in 2012; however, from 2013 to 2022, the exports failed to regain momentum.

In value terms, exports of beauty, make-up and skin care preparations reduced remarkably to $X in 2022. Over the period under review, exports showed a abrupt shrinkage. The most prominent rate of growth was recorded in 2021 when exports increased by 40% against the previous year. As a result, the exports attained the peak of $X, and then contracted remarkably in the following year.

Exports by Country

Poland (X tons), Moldova (X tons) and Russia (X tons) were the main destinations of exports of beauty, make-up and skin care preparations from Ukraine, together accounting for 48% of total exports. Latvia, Kazakhstan, Georgia, Azerbaijan, Slovakia, the UK, Germany, Belarus, Uzbekistan and Lithuania lagged somewhat behind, together comprising a further 41%.

From 2012 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Slovakia (with a CAGR of +42.2%), while the other leaders experienced more modest paces of growth.

In value terms, Poland ($X) remains the key foreign market for beauty, make-up and skin care preparations exports from Ukraine, comprising 31% of total exports. The second position in the ranking was taken by Lithuania ($X), with a 7.4% share of total exports. It was followed by Moldova, with a 7% share.

From 2012 to 2022, the average annual growth rate of value to Poland totaled +37.1%. Exports to the other major destinations recorded the following average annual rates of exports growth: Lithuania (-6.0% per year) and Moldova (+3.8% per year).

Export Prices by Country

The average export price for beauty, make-up and skin care preparations stood at $X per ton in 2022, which is down by -9.8% against the previous year. Over the period from 2012 to 2022, it increased at an average annual rate of +2.0%. The pace of growth appeared the most rapid in 2021 an increase of 23%. As a result, the export price attained the peak level of $X per ton, and then fell in the following year.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Lithuania ($X per ton), while the average price for exports to Slovakia ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Germany (+19.3%), while the prices for the other major destinations experienced more modest paces of growth.

Imports of Beauty, Make-Up And Skin Care Preparations

Imports into Ukraine

In 2022, after six years of growth, there was significant decline in purchases abroad of beauty, make-up and skin care preparations, when their volume decreased by -46.3% to X tons. In general, imports continue to indicate a abrupt contraction. The pace of growth was the most pronounced in 2019 with an increase of 12% against the previous year. Over the period under review, imports of reached the peak figure at X tons in 2013; however, from 2014 to 2022, imports stood at a somewhat lower figure.

In value terms, imports of beauty, make-up and skin care preparations fell rapidly to $X in 2022. Overall, imports recorded a pronounced setback. The pace of growth was the most pronounced in 2021 when imports increased by 28%. As a result, imports reached the peak of $X, and then declined sharply in the following year.

Imports by Country

In 2022, Poland (X tons) constituted the largest beauty, make-up and skin care preparations supplier to Ukraine, with a 40% share of total imports. Moreover, imports of beauty, make-up and skin care preparations from Poland exceeded the figures recorded by the second-largest supplier, China (X tons), threefold. South Korea (X tons) ranked third in terms of total imports with a 9.2% share.

From 2012 to 2022, the average annual growth rate of volume from Poland totaled -1.8%. The remaining supplying countries recorded the following average annual rates of imports growth: China (+5.1% per year) and South Korea (+67.6% per year).

In value terms, the largest beauty, make-up and skin care preparations suppliers to Ukraine were Poland ($X), France ($X) and South Korea ($X), together accounting for 43% of total imports.

South Korea, with a CAGR of +57.8%, saw the highest rates of growth with regard to the value of imports, among the main suppliers over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

In 2022, the average import price for beauty, make-up and skin care preparations amounted to $X per ton, jumping by 18% against the previous year. Over the last decade, it increased at an average annual rate of +3.4%. The pace of growth was the most pronounced in 2021 when the average import price increased by 18% against the previous year. The import price peaked in 2022 and is likely to see steady growth in the immediate term.

There were significant differences in the average prices amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was the United States ($X per ton), while the price for Belgium ($X per ton) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Spain (+14.3%), while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox Platform

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