U.S.: Market for Dolls, Toys, And Games 2024

Market Size for Dolls, Toys, And Games in the U.S.

The U.S. doll, toy, and game market was estimated at $X.8B in 2022, with an increase of X% against the previous year. Over the period under review, consumption showed a significant expansion. Over the period under review, the market reached the peak level in 2022 and is likely to continue growth in the near future.

Production of Dolls, Toys, And Games in the U.S.

In value terms, doll, toy, and game production dropped to $X in 2022. Overall, the total production indicated a temperate expansion from 2013 to 2022: its value increased at an average annual rate of X% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production increased by X% against 2013 indices. The growth pace was the most rapid in 2020 with an increase of X% against the previous year. Over the period under review, production attained the maximum level at $X in 2021, and then declined modestly in the following year.

Exports of Dolls, Toys, And Games

Exports from the U.S.

In 2022, approx. X tons of dolls, toys, and games were exported from the United States; with an increase of X% compared with 2021. Over the period under review, exports recorded a significant increase. The growth pace was the most rapid in 2020 with an increase of X%. The exports peaked in 2022 and are expected to retain growth in the immediate term.

In value terms, doll, toy, and game exports reduced to $X in 2022. In general, exports recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2017 when exports increased by X% against the previous year. As a result, the exports attained the peak of $X. From 2018 to 2022, the growth of the exports remained at a somewhat lower figure.

Exports by Country

The UK (X tons), Mexico (X tons) and Hong Kong SAR (X tons) were the main destinations of doll, toy, and game exports from the United States, together comprising X% of total exports. Australia, Japan, Ireland, Canada, China, Brazil and Taiwan (Chinese) lagged somewhat behind, together comprising a further X%.

From 2013 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Ireland (with a CAGR of X%), while the other leaders experienced more modest paces of growth.

In value terms, Canada ($X), Mexico ($X) and the UK ($X) were the largest markets for doll, toy, and game exported from the United States worldwide, with a combined X% share of total exports. Brazil, China, Australia, Hong Kong SAR, Japan, Taiwan (Chinese) and Ireland lagged somewhat behind, together comprising a further X%.

Taiwan (Chinese), with a CAGR of X%, recorded the highest rates of growth with regard to the value of exports, in terms of the main countries of destination over the period under review, while shipments for the other leaders experienced more modest paces of growth.

Export Prices by Country

In 2022, the average doll, toy, and game export price amounted to $X per kg, shrinking by X% against the previous year. Overall, the export price recorded a significant contraction. The pace of growth was the most pronounced in 2021 when the average export price increased by X% against the previous year. The export price peaked at $X per kg in 2017; however, from 2018 to 2022, the export prices remained at a lower figure.

Prices varied noticeably by country of destination: amid the top suppliers, the country with the highest price was Canada ($X per kg), while the average price for exports to Ireland ($X per kg) was amongst the lowest.

From 2013 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Taiwan (Chinese) (X%), while the prices for the other major destinations experienced a decline.

Imports of Dolls, Toys, And Games

Imports into the U.S.

For the fourth consecutive year, the United States recorded growth in overseas purchases of dolls, toys, and games, which increased by X% to X tons in 2022. In general, imports recorded significant growth. The most prominent rate of growth was recorded in 2020 with an increase of X%. Over the period under review, imports attained the maximum in 2022 and are expected to retain growth in the immediate term.

In value terms, doll, toy, and game imports amounted to $X in 2022. Overall, total imports indicated a buoyant expansion from 2013 to 2022: its value increased at an average annual rate of X% over the last nine-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by X% against 2019 indices. The pace of growth was the most pronounced in 2021 when imports increased by X% against the previous year. Over the period under review, imports hit record highs in 2022 and are likely to see steady growth in years to come.

Imports by Country

In 2022, China (X tons) constituted the largest supplier of doll, toy, and game to the United States, with a X% share of total imports. Moreover, doll, toy, and game imports from China exceeded the figures recorded by the second-largest supplier, Vietnam (X tons), more than tenfold. Mexico (X tons) ranked third in terms of total imports with a X% share.

From 2013 to 2022, the average annual growth rate of volume from China amounted to X%. The remaining supplying countries recorded the following average annual rates of imports growth: Vietnam (X% per year) and Mexico (X% per year).

In value terms, China ($X) constituted the largest supplier of dolls, toys, and games to the United States, comprising X% of total imports. The second position in the ranking was taken by Vietnam ($X), with a X% share of total imports. It was followed by Mexico, with a X% share.

From 2013 to 2022, the average annual rate of growth in terms of value from China totaled X%. The remaining supplying countries recorded the following average annual rates of imports growth: Vietnam (X% per year) and Mexico (X% per year).

Import Prices by Country

The average doll, toy, and game import price stood at $X per kg in 2022, increasing by X% against the previous year. In general, the import price, however, saw a significant curtailment. The most prominent rate of growth was recorded in 2015 an increase of X% against the previous year. Over the period under review, average import prices reached the maximum at $X per kg in 2018; however, from 2019 to 2022, import prices failed to regain momentum.

Prices varied noticeably by country of origin: amid the top importers, the country with the highest price was Vietnam ($X per kg), while the price for Malaysia ($X per kg) was amongst the lowest.

From 2013 to 2022, the most notable rate of growth in terms of prices was attained by Malaysia (X%), while the prices for the other major suppliers experienced a decline.

Source: IndexBox Platform

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