Western Africa: Electric Water Heater Market 2025

Electric Water Heater Market Size in Western Africa

The West African electric water heater market dropped to $X in 2022, with a decrease of -3.2% against the previous year. Over the period under review, consumption, however, showed strong growth. As a result, consumption reached the peak level of $X. From 2020 to 2022, the growth of the market failed to regain momentum.

Electric Water Heater Production in Western Africa

In value terms, electric water heater production dropped to $X in 2022 estimated in export price. In general, production, however, showed prominent growth. The growth pace was the most rapid in 2016 when the production volume increased by 43% against the previous year. The level of production peaked at $X in 2019; however, from 2020 to 2022, production remained at a lower figure.

Electric Water Heater Exports

Exports in Western Africa

In 2022, overseas shipments of electric water heaters and immersion heaters were finally on the rise to reach X units after two years of decline. In general, exports, however, recorded a noticeable reduction. The most prominent rate of growth was recorded in 2019 with an increase of 117%. As a result, the exports attained the peak of X units. From 2020 to 2022, the growth of the exports remained at a lower figure.

In value terms, electric water heater exports skyrocketed to $X in 2022. Overall, exports, however, recorded a abrupt decrease. The most prominent rate of growth was recorded in 2019 with an increase of 427% against the previous year. As a result, the exports attained the peak of $X. From 2020 to 2022, the growth of the exports remained at a somewhat lower figure.

Exports by Country

In 2022, Ghana (X units) represented the key exporter of electric water heaters and immersion heaters, committing 31% of total exports. Niger (X units) ranks second in terms of the total exports with a 15% share, followed by Burkina Faso (10%), Nigeria (8.4%), Cote d'Ivoire (7.8%), Senegal (6.7%), Togo (6.7%) and Benin (5.6%). Cabo Verde (X units) took a relatively small share of total exports.

Exports from Ghana increased at an average annual rate of +8.4% from 2012 to 2022. At the same time, Benin (+71.0%), Niger (+29.2%) and Cote d'Ivoire (+4.5%) displayed positive paces of growth. Moreover, Benin emerged as the fastest-growing exporter exported in Western Africa, with a CAGR of +71.0% from 2012-2022. Senegal experienced a relatively flat trend pattern. By contrast, Burkina Faso (-1.5%), Togo (-10.9%), Cabo Verde (-12.5%) and Nigeria (-13.2%) illustrated a downward trend over the same period. While the share of Ghana (+22 p.p.), Niger (+14 p.p.), Benin (+5.6 p.p.), Cote d'Ivoire (+4.6 p.p.), Senegal (+2.7 p.p.) and Burkina Faso (+2.4 p.p.) increased significantly in terms of the total exports from 2012-2022, the share of Cabo Verde (-4.1 p.p.), Togo (-7.1 p.p.) and Nigeria (-14.1 p.p.) displayed negative dynamics.

In value terms, Ghana ($X) remains the largest electric water heater supplier in Western Africa, comprising 36% of total exports. The second position in the ranking was taken by Senegal ($X), with a 14% share of total exports. It was followed by Niger, with a 14% share.

From 2012 to 2022, the average annual growth rate of value in Ghana stood at +10.3%. In the other countries, the average annual rates were as follows: Senegal (+8.7% per year) and Niger (+26.7% per year).

Export Prices by Country

In 2022, the export price in Western Africa amounted to $X per unit, growing by 14% against the previous year. Over the period under review, the export price, however, continues to indicate a slight curtailment. The most prominent rate of growth was recorded in 2019 an increase of 142%. As a result, the export price reached the peak level of $X per unit. From 2020 to 2022, the export prices failed to regain momentum.

There were significant differences in the average prices amongst the major exporting countries. In 2022, amid the top suppliers, the country with the highest price was Senegal ($X per unit), while Benin ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Senegal (+7.7%), while the other leaders experienced more modest paces of growth.

Electric Water Heater Imports

Imports in Western Africa

In 2022, purchases abroad of electric water heaters and immersion heaters decreased by -9.9% to X units for the first time since 2017, thus ending a four-year rising trend. In general, imports, however, continue to indicate a strong increase. The growth pace was the most rapid in 2018 when imports increased by 44% against the previous year. The volume of import peaked at X units in 2021, and then contracted in the following year.

In value terms, electric water heater imports rose rapidly to $X in 2022. Over the period under review, imports, however, enjoyed a strong increase. The most prominent rate of growth was recorded in 2018 when imports increased by 45%. The level of import peaked in 2022 and is expected to retain growth in the near future.

Imports by Country

Nigeria represented the major importing country with an import of about X units, which recorded 49% of total imports. Ghana (X units) took the second position in the ranking, distantly followed by Guinea (X units), Benin (X units), Cote d'Ivoire (X units) and Senegal (X units). All these countries together took approx. 42% share of total imports. Mauritania (X units) followed a long way behind the leaders.

From 2012 to 2022, average annual rates of growth with regard to electric water heater imports into Nigeria stood at +4.6%. At the same time, Mauritania (+40.5%), Benin (+27.2%), Guinea (+19.7%), Ghana (+19.1%), Senegal (+13.3%) and Cote d'Ivoire (+7.5%) displayed positive paces of growth. Moreover, Mauritania emerged as the fastest-growing importer imported in Western Africa, with a CAGR of +40.5% from 2012-2022. From 2012 to 2022, the share of Ghana, Benin, Guinea, Mauritania and Senegal increased by +13, +4.3, +3.4, +2.2 and +1.8 percentage points, respectively. The shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, Nigeria ($X) constitutes the largest market for imported electric water heaters and immersion heaters in Western Africa, comprising 64% of total imports. The second position in the ranking was taken by Ghana ($X), with a 15% share of total imports. It was followed by Cote d'Ivoire, with a 4.3% share.

From 2012 to 2022, the average annual growth rate of value in Nigeria amounted to +7.9%. The remaining importing countries recorded the following average annual rates of imports growth: Ghana (+15.8% per year) and Cote d'Ivoire (+5.9% per year).

Import Prices by Country

The import price in Western Africa stood at $X per unit in 2022, jumping by 21% against the previous year. Over the period under review, the import price saw a relatively flat trend pattern. As a result, import price attained the peak level and is likely to continue growth in the immediate term.

Prices varied noticeably by country of destination: amid the top importers, the country with the highest price was Nigeria ($X per unit), while Benin ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Nigeria (+3.2%), while the other leaders experienced a decline in the import price figures.

Source: IndexBox Platform

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