Global Hair Curler Market 2025

Hair Curler Market Size

The global hair curler market surged to $X in 2022, picking up by 20% against the previous year. Over the period under review, the total consumption indicated resilient growth from 2012 to 2022: its value increased at an average annual rate of +5.4% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by +26.0% against 2017 indices. Over the period under review, the global market attained the maximum level in 2022 and is expected to retain growth in years to come.

Hair Curler Production

In value terms, hair curler production reached $X in 2022 estimated in export price. Over the period under review, the total production indicated a resilient increase from 2012 to 2022: its value increased at an average annual rate of +5.5% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, production decreased by -5.1% against 2020 indices. The pace of growth appeared the most rapid in 2020 with an increase of 30% against the previous year. As a result, production reached the peak level of $X. From 2021 to 2022, global production growth remained at a somewhat lower figure.

Hair Curler Exports

Exports

In 2022, overseas shipments of hair curlers and curling tongs decreased by -4.5% to X units for the first time since 2017, thus ending a four-year rising trend. Over the period under review, total exports indicated a moderate increase from 2012 to 2022: its volume increased at an average annual rate of +3.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, exports increased by +72.8% against 2017 indices. The pace of growth appeared the most rapid in 2018 when exports increased by 35%. Over the period under review, the global exports reached the peak figure at X units in 2021, and then dropped in the following year.

In value terms, hair curler exports amounted to $X in 2022. In general, exports, however, saw a buoyant increase. The most prominent rate of growth was recorded in 2019 when exports increased by 24% against the previous year. Over the period under review, the global exports reached the peak figure in 2022 and are likely to see steady growth in years to come.

Exports by Country

China prevails in exports structure, reaching X units, which was approx. 77% of total exports in 2022. Germany (X units) held the second position in the ranking, followed by Malaysia (X units). All these countries together held approx. 9.9% share of total exports. The following exporters - France (X units) and the Netherlands (X units) - together made up 4.2% of total exports.

From 2012 to 2022, average annual rates of growth with regard to hair curler exports from China stood at +4.1%. At the same time, Malaysia (+85.2%), the Netherlands (+15.7%), France (+6.7%) and Germany (+3.5%) displayed positive paces of growth. Moreover, Malaysia emerged as the fastest-growing exporter exported in the world, with a CAGR of +85.2% from 2012-2022. While the share of China (+6.9 p.p.) and Malaysia (+4.9 p.p.) increased significantly, the shares of the other countries remained relatively stable throughout the analyzed period.

In value terms, China ($X) remains the largest hair curler supplier worldwide, comprising 51% of global exports. The second position in the ranking was held by Malaysia ($X), with a 14% share of global exports. It was followed by Germany, with an 8.2% share.

In China, hair curler exports expanded at an average annual rate of +10.5% over the period from 2012-2022. In the other countries, the average annual rates were as follows: Malaysia (+99.0% per year) and Germany (+10.4% per year).

Export Prices by Country

The average hair curler export price stood at $X per unit in 2022, increasing by 15% against the previous year. Overall, export price indicated a resilient increase from 2012 to 2022: its price increased at an average annual rate of +6.8% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair curler export price increased by +51.5% against 2018 indices. The most prominent rate of growth was recorded in 2017 when the average export price increased by 26% against the previous year. Over the period under review, the average export prices reached the maximum in 2022 and is likely to see steady growth in years to come.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Malaysia ($X per unit), while China ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by Malaysia (+7.4%), while the other global leaders experienced more modest paces of growth.

Hair Curler Imports

Imports

For the fourth consecutive year, the global market recorded growth in supplies from abroad of hair curlers and curling tongs, which increased by 3.9% to X units in 2022. Overall, total imports indicated a perceptible increase from 2012 to 2022: its volume increased at an average annual rate of +3.2% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, imports increased by +42.1% against 2015 indices. The most prominent rate of growth was recorded in 2021 when imports increased by 20%. Global imports peaked in 2022 and are expected to retain growth in the immediate term.

In value terms, hair curler imports soared to $X in 2022. In general, imports posted a buoyant expansion. The growth pace was the most rapid in 2019 when imports increased by 34%. Global imports peaked in 2022 and are expected to retain growth in years to come.

Imports by Country

In 2022, the United States (X units), distantly followed by Germany (X units), France (X units), India (X units), Japan (X units) and the Netherlands (X units) represented the main importers of hair curlers and curling tongs, together making up 48% of total imports. South Korea (X units), the UK (X units), Brazil (X units), Italy (X units), Russia (X units), Spain (X units) and Mexico (X units) took a relatively small share of total imports.

From 2012 to 2022, the biggest increases were recorded for India (with a CAGR of +25.4%), while purchases for the other global leaders experienced more modest paces of growth.

In value terms, the largest hair curler importing markets worldwide were the United States ($X), Germany ($X) and South Korea ($X), with a combined 34% share of global imports.

South Korea, with a CAGR of +29.8%, recorded the highest rates of growth with regard to the value of imports, in terms of the main importing countries over the period under review, while purchases for the other global leaders experienced more modest paces of growth.

Import Prices by Country

The average hair curler import price stood at $X per unit in 2022, increasing by 12% against the previous year. Over the period under review, import price indicated a moderate expansion from 2012 to 2022: its price increased at an average annual rate of +4.9% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, hair curler import price increased by +53.1% against 2015 indices. The pace of growth was the most pronounced in 2019 an increase of 20% against the previous year. Over the period under review, average import prices hit record highs in 2022 and is expected to retain growth in years to come.

There were significant differences in the average prices amongst the major importing countries. In 2022, amid the top importers, the country with the highest price was South Korea ($X per unit), while India ($X per unit) was amongst the lowest.

From 2012 to 2022, the most notable rate of growth in terms of prices was attained by South Korea (+8.0%), while the other global leaders experienced more modest paces of growth.

Source: IndexBox Platform

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